Figures computed from official regulatory filings — .
Analysttarget 25 USD (+69%)
Ownershipinsiders 40.89% · institutions 63.07% · short 6.9% of float
In USD · as of Oct 5, 2026
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USANA Health Sciences, Inc. develops, manufactures, and sells science-based nutritional, personal care, and skincare products in the Asia Pacific, the Americas, and Europe. It operates in two segments, Core nutritional and Hiya Direct-To-Consumer. The company offers USANA nutritional optimizers, including supplements for cardiovascular health, skeletal/structural health, and digestive health; Essentials/CellSentials, such as vitamin and mineral supplements for age group beginning with children 13 months of age; and food products that include meal replacement shakes, snack bars, and other related products for healthy weight management, digestive health, and energy and hydration. It offers Celavive, a skincare regimen for various skin care types and ethnicities; and all other products comprising materials and online tools for associates to build business and marketing of products The company sells its products through retail customers, a subscription model, and direct selling, as well as online. The company was founded in 1992 and is headquartered in Salt Lake City, Utah.
Market information source · Oct 5, 2026
Periods recorded in the consulted sources. These do not certify the legal dates of name changes.
SEC company identity · Oct 5, 2026
Open-market timeline · full history
40 buys1,114 sells— close pricebar = usd volume, √ scaleclick a period to filter the table
| Insider | Type | Value · USD | Signals | Details |
|---|---|---|---|---|
| Fleming John Turman | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Nixon J Scott | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Winssinger Frederic J | Exercise | n/a (No price was disclosed in the filing) | SEC |
| FULLER GILBERT A | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Benedict Peter | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| FULLER GILBERT A | Exercise | n/a (No price was disclosed in the filing) | SEC |
| WOOD TIMOTHY E | Other | $8.5K | Unusual size | SEC |
| Armstrong Kathryn Michelle | Exercise | n/a (No price was disclosed in the filing) | SEC |
| Pelosi Peggie | Exercise | n/a (No price was disclosed in the filing) | SEC |
| Benedict Peter | Exercise | n/a (No price was disclosed in the filing) | SEC |
| Ding Xia | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Armstrong Kathryn Michelle | Other | $11K | SEC |
| Nixon J Scott | Exercise | n/a (No price was disclosed in the filing) | SEC |
| Winssinger Frederic J | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Pelosi Peggie | Other | $19.6K | Unusual size | SEC |
| Fleming John Turman | Exercise | n/a (No price was disclosed in the filing) | SEC |
| WOOD TIMOTHY E | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Ding Xia | Other | $12.6K | Unusual size | SEC |
| Benedict Peter | Other | $3.8K | SEC |
| Pelosi Peggie | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Ding Xia | Exercise | n/a (No price was disclosed in the filing) | SEC |
| WOOD TIMOTHY E | Exercise | n/a (No price was disclosed in the filing) | SEC |
| Armstrong Kathryn Michelle | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Neidig Brent | Sell | $97.3K | SEC |
| Neidig Brent | Sell | $32.3K | SEC |