Figures computed from official regulatory filings — .
Ownershipinsiders 0% · institutions 0%
In USD · as of Oct 5, 2026
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U-Swirl, Inc., together with its subsidiaries, operates and franchises self-serve frozen yogurt cafés. It operates and franchises frozen yogurt cafés under the U-SWIRL Frozen Yogurt, CherryBerry, Yogurtini, Fuzzy Peach, Aspen Leaf Yogurt, Yogli Mogli, Let's Yo!, and Josie's Frozen Yogurt brand names. The company's cafés offer frozen yogurt in non-fat and low-fat flavors and with toppings. U-Swirl, Inc. was incorporated in 2005 and is headquartered in Durango, Colorado. U-Swirl, Inc. operates as a subsidiary of Rocky Mountain Chocolate Factory, Inc.
Market information source · Oct 5, 2026
Periods recorded in the consulted sources. These do not certify the legal dates of name changes.
SEC company identity · Oct 5, 2026
Open-market timeline · full history
17 buys155 sells— close pricebar = usd volume, √ scaleclick a period to filter the table
| Insider | Type | Value · USD | Signals | Details | |
|---|---|---|---|---|---|
| Jones Dallas | Sell | $3.2K | SEC | ||
| Jones Dallas |
| Sell |
| $3K |
| SEC |
| Jones Dallas | Sell | $2.7K | SEC |
| Jones Dallas | Sell | $2.8K | SEC |
| Jones Dallas | Sell | $2.5K | SEC |
| Jones Robyn | Sell | $2.3K | Unusual size | SEC |
| Jones Robyn | Sell | $2.4K | SEC |
| Jones Robyn | Sell | $2.5K | SEC |
| Jones Dallas | Sell | $2.2K | SEC |
| Jones Dallas | Sell | $2K | SEC |
| Jones Dallas | Sell | $1.9K | SEC |
| Jones Robyn | Sell | $2.9K | Unusual size | SEC |
| Jones Robyn | Sell | $2.7K | SEC |
| Jones Robyn | Sell | $2.7K | SEC |
| Jones Dallas | Sell | $2.5K | SEC |
| Jones Dallas | Sell | $1.3K | Unusual size | SEC |
| Jones Dallas | Sell | $2.8K | SEC |
| Jones Robyn | Sell | $2.9K | Unusual size | SEC |
| Jones Robyn | Sell | $2.7K | SEC |
| Jones Robyn | Sell | $2.7K | SEC |
| Jones Dallas | Sell | $2.3K | SEC |
| Jones Dallas | Sell | $2.3K | SEC |
| Jones Dallas | Sell | $2.8K | SEC |
| ENGLE CLYDE WM | Sell | $7.2K | Unusual size | SEC |
| MERRYMAN BRYAN J | Other | n/a (No price was disclosed in the filing) | SEC |