Figures computed from official regulatory filings — .
Analysttarget 4.58 USD (+39%) · consensus 4.57/5 · 6 buy · 1 hold · 0 sell
Ownershipinsiders 0.04% · institutions 24.16% · short 1.5% of float
In USD · as of Oct 5, 2026
Ask the machine
Search and compare insider transactions, companies and their statistics in plain language. Your question becomes a query over available data, not a conversation or investment advice.
Data for Baozun Inc. only. No web search. Global per-insider statistics are excluded.
An executed search uses one credit, even with no results. Errors and unsupported questions use no credits.
Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management services, such as strategy and tactic positioning; branding and marketing; retail and e-commerce operations; supply chain and logistics; and technology empowerment services. The company serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; beauty and cosmetics; fast moving consumer goods; mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.
Market information source · Oct 5, 2026
Periods recorded in the consulted sources. These do not certify the legal dates of name changes.
SEC company identity · Oct 5, 2026
Open-market timeline · full history
47 buys— close pricebar = usd volume, √ scaleclick a period to filter the table
| Insider | Type | Value · USD | Signals | Details |
|---|---|---|---|---|
| Qiu Wenbintrack record | Buy | $20.2K | conv 28 |
| Qiu Wenbintrack record | Buy | $19.7K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $20K | conv 37Unusual size | SEC |
| Qiu Wenbintrack record | Buy | $20.2K | conv 28Unusual size | SEC |
| Wu Junhuatrack record | Buy | $37.9K | conv 36 | SEC |
| Qiu Wenbintrack record | Buy | $20K | conv 38 | SEC |
| Qiu Wenbintrack record | Buy | $19.9K | conv 37Unusual size | SEC |
| Wu Junhuatrack record | Buy | $38.5K | conv 28 | SEC |
| Yu Bin Helen | Exercise | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Yu Bin Helen | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Qiu Wenbintrack record | AwardD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Yu Bin Helen | AwardD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Ye Changqing | ExerciseD (derivative) | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Ye Changqing | Exercise | n/a (Non-cash transaction: the filing states a price of zero (award, gift, exercise)) | SEC |
| Wu Junhuatrack record | Buy | $82.7K | conv 42 | SEC |
| Qiu Wenbintrack record | Buy | $28.1K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $27.7K | conv 28 | SEC |
| Wu Junhuatrack record | Buy | $52.5K | conv 30 | SEC |
| Qiu Wenbintrack record | Buy | $28.3K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $27.9K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $27.2K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $26.7K | conv 28 | SEC |
| Qiu Wenbintrack record | Buy | $27.2K | conv 28 | SEC |
| Wu Junhuatrack record | Buy | $48.4K | conv 29 | SEC |
| Qiu Wenbintrack record | Buy | $27.2K | conv 28 | SEC |