Figures computed from official regulatory filings — .
Ownershipinsiders 31.05% · institutions 48.44%
In EUR · as of Oct 19, 2026
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PUMA SE, together with its subsidiaries, engages in the development and sale of sports and sports lifestyle products in Europe, Middle East, Africa, India, North America, Latin America, Greater China, Rest of Asia-Pacific, and internationally. It offers sports lifestyle products for football, handball, rugby, cricket, volleyball, track and field, motor sports, golf, and basketball. The company also issues licenses to independent partners to design, develop, manufacture, and sell glasses, safety shoes, workwear, and gaming accessories. It sells its products under the PUMA and Cobra Golf brands through retail stores, factory outlets, and online stores, as well as wholesale and retail trade. PUMA SE was founded in 1919 and is headquartered in Herzogenaurach, Germany.
Market information source · Oct 19, 2026
Open-market timeline · full history
8 buys— close pricebar = usd volume, √ scaleclick a period to filter the table
| Insider | Type | Value · USD | Signals | Details |
|---|---|---|---|---|
| Arthur Höld | BuyD (derivative) | $114.8K | BAFIN |
| ASTAM Holding GmbH | Buy | $411.3K | conv 23First in 12mo | BAFIN |
| ASTAM Holding GmbH | Buy | $412.4K | conv 9 | BAFIN |
| Markus Neubrand | Buy | $46.3K | conv 75ClusterFirst in 12mo | BAFIN |
| Andreas Hubert | Buy | $98.8K | conv 69Cluster | BAFIN |
| Maria Valdes | Buy | $33.5K | conv 75ClusterFirst in 12mo | BAFIN |
| Andreas Hubert | Buy | $111.8K | conv 75ClusterFirst in 12mo | BAFIN |
| Matthias Baeumer | Buy | $11.6K | conv 64First in 12mo | BAFIN |
| Arthur Höld | BuyD (derivative) | $117.6K | BAFIN |
| Arthur Höld | Buy | $117K | conv 64First in 12mo | BAFIN |